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| Cortez and the Aztecs |
Actually, before we can look at today’s gum, we need to know
a little history.
The first gum in the United States was introduced, not
surprisingly by William Wrigley, who thought it would be a giveaway enticement
to give him a marketing advantage for his baking soda. He packaged the two together in 1892 and
sales did indeed increase. However,
public comment was strong and he immediately decided to launch the new product
individually. He chose the name Juicy
Fruit and within a year gum sales exceeded his baking soda sales.
| son, Sean and Grandson, Ryan |
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| 1906 Chicago Cubs |
He experimented with other flavors and soon other companies
came into the market. Not too long
afterwards the Chicle, used as the vehicle for flavor and sugar became too
expensive. Fortunately the rubber
products being designed for use in tires, among other things, provided a
cheaper alternative. The process for
making gum has remained inherently the same since Wrigley introduced it. Would that his beloved Cubs had remained the same
as the 1906 team, but then he didn’t buy the club until 1921.

Although the process for making gum remains much the same,
the chewy vehicle has dramatically changed and alternatives, most with
trademark specificity and secrecy abound.
My favorite is a product called Felix, which was manufactured in Japan
when our family lived on a Naval Base in the Philippine Islands. When we left for the States, both of my boys,
aged then twelve and sixteen brought a survivor supply with them, some of which
is still there today, thirty years later.
I’m sure it would pretty much chew the same; since everyone was
convinced the binder vehicle was whale blubber, with an unknown shelf life.
For the last decade at least most gums are offered with a
sucrose sugar alternative, and sales of sugar-free gum far surpass sales of the
original recipes. There are at least
three common sugar substitutes, Aspartame, Saccharin, and Erythitol. These are often combined with sugars other
than Sucrose; e.g. Dextrose, to lessen or eliminate the caloric levels of the
product. Gums with sugar substitutes are
equally effective in cleansing the teeth and in increasing saliva flow, a major
benefit for the elderly, many of whom take medicines with a saliva depressing
side effect.
The most recent substitute is a sugar that not only
substitutes, but competes with sucrose: Xylitol. As more and more studies are completed, the
value of using Xylitol, not only in chewing gum but also in candies and
impregnated in products that can transfer it to the oral cavity, such as
nursing bottle nipples becomes overwhelming.
In order to be effective 10 mg. of Xylitol have to be delivered to the mouth a day. At that level, decay causing bacteria are literally blocked from converting any carbohydrate to an acid, thereby lowering the pH to a level where tooth surfaces can be attacked. Unfortunately, many of the gums that are on the market, including some approved by the American Dental Association, have less than 5 mg. of Xylitol per stick, the recommended dosage for a twice a day regime.
| First 5 California |
There is another problem with using Xylitol gum
therapeutically: only about half the population consider themselves as “gum
chewers”, defined as chewing gum almost every day. For the rest of us, chewing gum is almost
uncomfortable. Oh, well, there are other
ways to reduce the pH in the mouth, which is now thought to be the easiest and
best way to control dental decay.
The relationship between gum and dental care has been around
for a long time. I chose the title of this
post from a Mike Nichols-Elaine May skit where Nichols is a Dentist and May a
Dental Hygienist. I hoped to find that
on YouTube but was unsuccessful. I did find another that I thought funny and a May tribute to Nichols that I found
hilarious.I think my next post will be more serious. I have friends recently who have needed hospice. I found I know little about when and why that developed and even more interestingly how it is funded. I’m going to check on that. Visit me next time and see what I found.


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